Challenge
Estée Lauder approached AGM to help build a social media campaign for their #Travelbeautifully 2019 campaign. This entailed carefully selecting the right profile for the face of the campaign, while also designing and producing content that eloquently tells the brand story.
Solution
The AGM talent team carefully sourced through our directory and selected the highly sought-after Maja Malnar for this enticing campaign. Maja is highly respected within the fashion and beauty community, and Estee Lauder jumped at the chance to work with her.